Poor visual comparisons account for 42% of consumer complaints about review sites (Baymard Institute). Master these techniques for trustworthy media.

Challenge 1: Lighting Inconsistency

Problem: One product looks artificially better.
✅ Solution:

• Use lightbox with 5500K bulbs
• Shoot RAW + manual white balance

Challenge 2: Angle Bias

Problem: Flattering shots for preferred products.
✅ Solution:

• Standardized 45° front/back/side views
• Include grid lines in editing

Challenge 3: Size Misrepresentation

Problem: Lens distortion altering proportions.
✅ Solution:

• Use 50mm+ lens
• Include reference object (coin/ruler)

Pro Tip: Add disclaimers like “Colors may vary by screen calibration”